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How To Be a Successful Publisher Of Information
by Abe Cherian, Multiple Stream Media. www.abecherian.com 

During 1971, the first experiments with an electronic mail program allowed researchers to engage in electronic chit chat, sending messages back and forth as well regular data files. 

In fact, throughout the 1970s, the computer networking concept migrated from military uses to decidedly civilian ones.

Over the next decade, computer savvy users in universities and corporations adopted the ARPANET idea, forming local networks to link various sites within their own organizations. Over time, many of these networks linked up, eventually forming the Internet as we know it today.

Publishing and purchasing information over the Internet is the number one activity for Web users. Everyone is looking for information. Information is the number one product to sell on the net.

How many times have you heard this?

To a large extent this is true. However, merely writing a book, deciding to be a freelance writer, or gathering together a number of affiliate products to sell from your web site unfortunately does not always equate to an easy stroll along the road to fame and fortune as many would have you believe. 

Developing and running a writing and/or publishing business on the web requires dedication, determination and a commitment to making it work. Like any online business, your business will only be as good as the time, effort and planning you put into it.

To be a success you need to plan for success!

It is a well known that in both, online and offline business, many new startup ventures fail within the first two to five years.

There's an old saying "if you fail to plan, you're planning to fail." Business planning takes on a whole new dimension with the international scope that the average home business can now achieve. There is no difference between running a writing and self-publishing business than in any other business, online or offline.

Both require a clear understanding of where you want your business to go, what it can achieve, and what you need to accomplish to attain the desired outcomes for the goals you set. With a clear goal, you will have an overall vision of how you will build your business in the years ahead. 

Setting outcomes for your goal is the key to taking your insights and resources, forming a plan of action and setting out to achieve what you truly want.

Some common areas that prevent people from succeeding are:

1. Inability to manage their finances well.

2. Making bad choices for themselves.

3. Being incapable of taking personal responsibility for their life or their actions nor inactions.

4. They do not know how to set outcomes for creating what they want.

5. They succumb to laziness and procrastinate rather than taking the necessary action to ensure success.

Unless you act, outcomes remain nothing more than dreams. It is like the person who say's "I am a writer" but never actually writes or completes any writing projects they have undertaken. There are also people you simply love the idea of an internet business, but are not prepared to follow through with all that will be required for them to turn ideas into financial profits.

Unfortunately, there are no magic formulas for instant success, no matter how many people may try to convince you otherwise. While it is a good idea to learn from others who have gone before you to avoid the pitfalls they have encountered, it is wise to use good judgment about any information that may influence you or your business decisions. 

The habit of believing something on the basis of little or no evidence is a major human fault to be avoided, especially with so much readily available information on the Internet.

To avoid making unwise decisions, apply the following formula to everything you read and ask yourself the following questions:

1. Is the writer a recognized authority on the subject covered?

2. Did the writer have a motive in writing the book, web page or whatever other than to impart accurate information? what is the motive?

3. Does the writer have a profit interest in the subject covered?

4. Are there easily accessible sources to check and verify the writers statements?

5. Do the writer’s statements harmonize with my own common sense and experience?

In closing - Determine what it is you truly want and where you are going then you will be unstoppable in attaining your goals with the biggest Internet success stories yet to happen and the next success story just could be you.

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